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To better understand the video viewing habits of their audience, web site owners need in-depth analytics. GlanceGuide’s video analytics and engagement metrics help advertisers, publishers, and media planners and buyers simplify the complex task of measuring online video and television programs aired online. With GlanceGuide’s hosted service, clients can make decisions on how to optimize and better monetize their video content and ad assets, removing the delays in getting the right content to the right viewers. GlanceGuide clients are able to answer questions like:
How long do people spend watching videos?
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Where do viewers stop watching?
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How can I measure the quality of my videos and the engagement of my viewers?
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How can I give my viewers more of what they want?
Sophisticated Video Analytics, Easy-to-Use Reports, and a Hosted Service that does all the work - GlanceGuide's is helping ad and content publishers take advantage of the video explosion on the web.
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Find out what viewers are actually doing with the videos on your site. Figure out what is working and not working. Determine the best place to put an ad in your videos. Optimize playlists, and the videos featured on the front page. Learn what happens after the play button is pressed.
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